4-227.01. Channel pricing; definition
A. The wholesaler may employ channel pricing to sell its product to on-sale licensees at a different price than the wholesaler sells its product to off-sale licensees. All channel pricing discounts must be:
1. Based on the volume of the product delivered within a twenty-four hour period.
2. Made equally available to each retailer in that retailer's channel.
B. For the purposes of this section, " product" means a particular brand of spirituous liquor in a designated size container or a mix of brands and containers when sold on a combined basis as established by the wholesaler that is offered in quantity discount terms established by the wholesaler.Section: Previous 4-214 4-221 4-222 4-223 4-224 4-226 4-227 4-227.01 4-228 4-229 4-241 4-242 4-242.01 4-243 4-243.01 Next
Last modified: October 13, 2016