Ex Parte HURWITZ - Page 2



                    Appeal No. 2003-0989                                                                                                                                  
                    Application No. 09/481,740                                                                                                                            

                    without the drawbacks of subjective reputation feedback systems.                                                                                      
                    The present invention generates objective feedback for                                                                                                
                    transaction participants by monitoring their actual behavior at a                                                                                     
                    variety of well-defined points in the transaction, such as                                                                                            
                    payment and shipping.  Timely payments, for example, may upgrade                                                                                      
                    a buyer's reputation.  Delayed shipment of goods, for example,                                                                                        
                    may downgrade a seller's rating, while prompt shipment may                                                                                            
                    upgrade a seller's rating.  See page 4 of Appellant's                                                                                                 
                    specification.  Referring to Figure 1, reputation                                                                                                     
                    characterization system 24 may be coupled to transaction service                                                                                      
                    intermediary 22 to generate an object reputation of buyer 10 and                                                                                      
                    seller 12.  Reputation characterization system comprises at least                                                                                     
                    data capture component 26, analysis component 28, reporting                                                                                           
                    component 30, and reputation profiles database 32.  Data capture                                                                                      
                    component 26 receives notifications from the transaction services                                                                                     
                    intermediary whenever a notable deadline for some performance                                                                                         
                    relating to the transaction has been set.  For example, once a                                                                                        
                    transaction has commenced, the seller may be expected to drop off                                                                                     
                    the merchandise to a shipper within 48 hours.  Once the data                                                                                          
                    capture component receives the subsequent notification from the                                                                                       
                    transaction services intermediary that the merchandise has in                                                                                         
                    fact been dropped off by the seller and is now in the hands of                                                                                        
                                                                                    22                                                                                    




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