Ex Parte Goulden et al - Page 4



          Appeal No. 2005-2759                                                        
          Application No. 10/221,916                                                  

               In applying Lutterbach against the instant claims, it is the           
          examiner’s opinion that Figure 6 of Lutterbach discloses the                
          claimed display at 32, the claimed portable transmitter at 54, and          
          the claimed receiver at 52.  The examiner finds that since one              
          environment of Lutterbach is a stadium, as during a Super Bowl              
          game, it would have been clear that a user holding a transmitter            
          would be in a “waiting area” of the stadium when the transmitter is         
          within range of the receiver.  The examiner further contends that           
          altering of the display in Lutterbach is achieved by processor 42           
          interacting with marketing system 56 to provide feedback                    
          information to screen 32 for viewing, citing column 4, lines 43-63,         
          of Lutterbach.                                                              

               For their part, appellants argue that Lutterbach’s transmitter         
          is an active transmitter whose purpose in particular is to be used          
          as an interactive marketing polling device, in contrast to the              
          transmitter of the instant invention which is “an inherently                
          passive transmitter that requires no active user interaction with           
          the transmitter” (see page 8 of the principal brief).                       




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