Ex Parte Lawrence - Page 6

              Appeal 2007-0458                                                                       
              Application 10/247,533                                                                 
                                                                                                    
                    In our view, Yagasaki’s displaying the hit count associated with each            
              respective store in Fig. 8 fully meets “highlighting” one or more displayed            
              items based on their respective relationships with the selected keyword as             
              claimed giving the term “highlighting” its broadest reasonable interpretation.         
              For example, “Store B” is indicated as having the highest hit count (7) for all        
              stores satisfying the search conditions (i.e., “STORE B” is “highlighted” as           
              having the most products within the “HOLIDAY SEASON” category).                        
                    Our interpretation of “highlighting” fully comports with Appellant’s             
              specification.  Significantly, Appellant’s specification notes that an example         
              of highlighting can include dropping the listing of merchants into another             
              web page (Specification ¶ 0043) – an example commensurate with the list of             
              stores in display area 53b in Fig. 8 of Yagasaki.  In addition, the                    
              specification indicates that forms of highlighting include, among other                
              things, “…any…change that will temporarily distinguish the merchant from               
              the other merchants on the web page” (Id.).  In our view, indicating the               
              respective hit counts associated with each merchant in Fig. 8 of Yagasaki              
              would at least temporarily distinguish the stores having the most (e.g.,               
              “STORE B”)  and the fewest (“STORE E”) products in the specified                       
              category from the other stores in the list.                                            
                    For at least these reasons, we conclude that Yagasaki fully meets all            
              limitations of independent claims 1 and 24 and therefore anticipates those             
              claims.1  We reach this conclusion since obviousness rejections can be based           
                                                                                                   
              1 We further note that the scope and breadth of at least independent claims 1          
              and 24 does not preclude the selective highlighting feature in an automated            
              search tool used by patent examiners and the public – the Examiner                     
              Automated Search Tool (EAST).  See generally                                           
              http://www.uspto.gov/web/offices/ac/ido/pssd (last visited Apr. 4, 2007)               
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