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In 2000, petitioner began sending out direct mail
information, promoting Reliv products and the opportunity to
become “healthy & rich”. Some of these direct mail materials
indicated that petitioner had been using Reliv products for many
months and that they had reduced his symptoms of various chronic
illnesses and contributed to his “overall feeling of good
health.”
Using an Internet database at his local public library,
petitioner secured names and addresses of women in the northwest
Indiana area to whom he would send the direct mail information.
Each week, petitioner selected names and addresses of about 48
women to whom he would mail postcards. Petitioner would follow
up the first postcard with a second and a third and then attempt
to telephone some of these women. Each month, he would talk to
several of them on the telephone for 15 or 20 minutes, making his
Reliv pitch. On rare occasions, petitioner would meet with one
of these women at the local library to give them Reliv materials.
As far as the record reveals, none of these contacts ever
resulted in petitioner’s making any Reliv sales or sponsoring any
Reliv distributors.
On Tuesday evenings and Saturday mornings, petitioner
attended Reliv meetings approximately 10 miles from his home.
During 2002, petitioner attended national Reliv conferences in
Reno, Nevada, and St. Louis, Missouri.
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Last modified: March 27, 2008