Appeal No. 2002-1844
Application 08/975,428
advertisement, the identity of the viewer, the time of viewing,
the time of purchase, etc. (EA21). The examiner states (EA21):
When this information is retrieved in Hyodo, it must be
parsed, categorized, indexed, and formatted into the proper
form for the subsequent analysis by Hyodo. This is inherent
in any type of comparison and analysis. Without such
pre-processing of the data, it would be impossible to
ascertain which part of the data from one source should be
compared with which data from the other source. Therefore,
the Examiner considers Hyodo's disclosure of retrieving and
analyzing the data from these two sources as rendering it
inherent that the data is being parsed, categorized,
indexed, and formatted.
Thus, the examiner reads the "data elements obtained in said
step (b)" on the information collected in the online access log
and the telephone service access log which is retrieved during
analysis. We note that the examiner's reasoning switches from
the obviousness of modifying Hyodo based on Official Notice that
"parsing, categorizing, indexing, and formatting the data
elements" were well known to finding that "parsing, categorizing,
indexing, and formatting the data elements" are inherent.
Appellants argue there is no reason why the web and phone
access logs in Hyodo would need to be parsed, categorized,
indexed, and formatted before being stored because Hyodo merely
counts the number of accesses and phone calls and divides one by
the other (Br13). It is argued that there is no teaching of
storing data from two data sources into one database (Br14).
We are not persuaded that "parsing, categorizing, indexing,
and formatting the data elements" in Hyodo would have been
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