Ex parte PINES et al. - Page 7



          Appeal No. 95-1942                                                          
          Application 08/135,190                                                      

          customer makes his/her own selection as to which recording                  
          should be prioritized (even if only from a subset of                        
          'Priority' choices)" (Answer at 6).  The examiner further                   
          contends (final Office action at 4; Answer at 5) that                       
                    one of ordinary skill in the art would have been                  
                    motivated to require additional payments (an amount               
                    greater than a predetermined amount) in exchange for              
                    a prioritized selection in view of the teachings of               
                    Rowe and Pioneer of requiring payment, because one                
                    of ordinary skill in the art at the time the                      
                    invention was made would have been motivated to                   
                    maximize the proceeds from the jukebox.                           
          Although the examiner did not elaborate, we assume he means it              
          would have been obvious to designate the same recordings as                 
          "priority" selections and as "premium" selections.  Appellants              
          have not addressed this aspect of the examiner's reasoning,                 
          which appears to be reasonable to us.  Nor have appellants                  
          explained why claim 17, the broader of claims 7 and 17, does                
          not read on the foregoing combination of prior art teachings                
          as follows:                                                                 
                         17.  A system for playing recordings in a                    
                    jukebox [the admitted prior art jukebox as modified               
                    in view of Rowe and Pioneer] comprising the steps                 
                    of:                                                               









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