Appeal No. 1998-0654 Application No. 08/522,874 1. Shampoo compositions comprising: (A) from about 0.5% to about 50% by weight of synthetic surfactant; (B) from about 0.05% to about 25% by weight of dispersed water insoluble polymer latex particles having a glass transition temperature of from about -20EC to about 10EC; and (C) water. The examiner relies upon the following references as evidence of obviousness: Gerstein 5,391,368 Feb. 21, 1995 Tsaur et al. (Tsaur) 5,441,728 Aug. 15, 1995 Appellants' claimed invention is directed to a water- based shampoo comprising a surfactant and dispersed water insoluble polymer latex particles of the recited glass transition temperature. According to appellants, they "have found that styling shampoos provide improved styling polymer deposition and performance by using dispersed latex styling polymer particles, provided that the styling polymers are dispersed rather than solubilized in the shampoo matrix and provided that they have a selectively low Tg value as described above" (sentence bridging pages 3 and 4 of principal brief). -3-Page: Previous 1 2 3 4 5 6 7 8 9 NextLast modified: November 3, 2007