Ex parte OMVIK et al. - Page 5




          Appeal No. 1999-0533                                                        
          Application 08/614,775                                                      


          Oetiker, 977 F.2d 1443, 1445, 24 USPQ2d 1443, 1444 (Fed. Cir.               
          1992).  If that burden is met, the burden then shifts to the                
          applicant to overcome the prima facie case with argument                    
          and/or evidence.  Obviousness is then determined on the basis               
          of the evidence as a whole and the relative persuasiveness of               
          the                                                                         




          arguments.  See Id.; In re Hedges, 783 F.2d 1038, 1039, 228                 
          USPQ 685, 686 (Fed. Cir. 1986); In re Piasecki, 745 F.2d 1468,              
          1472, 223 USPQ 785, 788 (Fed. Cir. 1984); and In re Rinehart,               
          531 F.2d 1048, 1052, 189 USPQ 143, 147 (CCPA 1976).  Only                   
          those arguments actually made by appellants have been                       
          considered in this decision.  Arguments which appellants could              
          have made but chose not to make in the brief have not been                  
          considered [see 37 CFR                                                      
          § 1.192(a)].                                                                
          The examiner’s rejection asserts that the admitted                          
          prior art differs from the claimed invention in that the                    
          admitted prior art does not disclose using a separate control               
          mechanism for modifying the color value.  The examiner cites                
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