Ex Parte GREER et al - Page 2



          Appeal No. 2005-1804                                            2           
          Application No. 08/882,197                                                  

               a user rule page containing information automatically                  
          obtained from the target computer by a first agent, the first               
          agent having a trigger program to filter information and to                 
          determine whether the information is relevant to the user rule              
          page;                                                                       
               a rulebook to provide a rule based on the user rule page,              
          the rule controlling the content to be transmitted from a                   
          database to the target computer, the rule stored in form of a               
          condition-action pair, the user rule page including at least one            
          of a hardware profile indicating hardware capabilities of the               
          target computer, a software profile indicating software used by             
          the target computer, and a user profile including dynamic                   
          information related to a user using the target computer, the                
          dynamic information including information on web sites visited              
          and time spent by the user on the websites; and                             
               wherein a second agent updates information in the user rule            
          page based upon information received from the target computer and           
          based upon the updated user rule page finds new appropriate                 
          content indluding a second advertisement that is transmitted to             
          the target computer.                                                        
          The examiner relies on the following references:                            
          Davis et al. (Davis)            5,796,952        Aug. 18, 1998              
          (filed Mar. 21, 1997)                                                       
          O’Toole, Jr. et al. (O’Toole)   6,279,112        Aug. 21, 2001              
          (filed Oct. 29, 1996)                                                       
               Claims 3-5, 17, 18, 22-25, 27-29, 32, 36, 40, 41, 45-49 and            
          54-57 stand rejected under 35 U.S.C. § 103(a).  As evidence of              
          obviousness the examiner offers O’Toole in view of Davis.                   
          Rather than repeat the arguments of appellants or the                       
          examiner, we make reference to the briefs and the answer for the            
          respective details thereof.                                                 







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