Ex Parte SARKISIAN et al - Page 1




            The opinion in support of the decision being entered today was not written for publication                           
            and is not binding precedent of the Board.                                                                           


                            UNITED STATES PATENT AND TRADEMARK OFFICE                                                            
                                                ____________                                                                     
                                 BEFORE THE BOARD OF PATENT APPEALS                                                              
                                           AND INTERFERENCES                                                                     
                                                 ____________                                                                    
                    Ex parte ANDREW SARKISIAN, JOHN V. FELICE, JAMES C. SCHROER,                                                 
                               JOHN WILLIAMSON, RICHARD E. VAN HOUSE,                                                            
                                            and THOM F. FOXLEE                                                                   
                                                ____________                                                                     
                                            Appeal No. 2006-0389                                                                 
                                          Application No. 09/395,455                                                             
                                                ____________                                                                     
                                                  ON BRIEF                                                                       
                                                ____________                                                                     
            Before OWENS, BAHR, and LEVY, Administrative Patent Judges.                                                          
            OWENS, Administrative Patent Judge.                                                                                  


                                          DECISION ON APPEAL                                                                     
                   This appeal is from a rejection of claims 1-4, 6-8, 13-15, 17-21, 26-31 and 33.                               
            Claims 10 and 23, which are the only other pending claims, stand objected to as being                                
            dependent upon a rejected claim but allowable if rewritten in independent form.                                      
                                             THE INVENTION                                                                       
                   The appellants claim a method of developing a brand profile for a new product                                 
            such as an automobile.  Claim 1 is illustrative:                                                                     

















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