Ex Parte Hamilton - Page 7



         Appeal No. 2006-0785                                                       
         Application No. 09/683,531                                                 

         affixed to a conventional data storage device” [column 11, lines           
         46-50].  Thus, Bloch specifically suggests that the disclosed              
         display mechanism could be adhesively attached to a floppy disk            
         in the same manner as conventional adhesive labels.  Therefore,            
         in our view, Bloch specifically teaches an addressable display             
         used as a label as asserted by the examiner.                               
         With respect to appellant’s argument that Albert fails to                  
         teach an addressable display usable as a label having the                  
         features recited in claims 1 and 10, this argument is                      
         unpersuasive because Bloch teaches the features of the display             
         recited in claims 1 and 10.  Albert is cited only to show the              
         advantages of a bistable display and provide the motivation for            
         modifying the display of Bloch to be a bistable display.  Albert           
         teaches that a bistable display consumes no power [column 2, line          
         22] and can be used in applications where paper is currently the           
         display medium of choice [column 7, lines 14-16].  Since Bloch’s           
         display is intended to replace a conventional paper label, and             
         since Albert teaches that replacing paper labels with a bistable           
         display conserves power, we agree with the examiner that the               
         artisan would have been motivated to modify the Bloch display to           
         use bistable elements so that power would be conserved as taught           

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