Ex Parte Sundaresan - Page 2




               Appeal No. 2006-1342                                                                                                   
               Application No. 09/488,471                                                                                             


                       Representative independent claim 1 is reproduced as follows:                                                   
                          1.  A self-correcting system for use with a search engine to rank search results                            
                       based upon a ranking of businesses that are selected from an unrestricted pool of                              
                       merchants, comprising:                                                                                         
                               an off-line ranking system for receiving any of users’ off-line surveys or feedback                    
                       about businesses;                                                                                              
                                                                                                                                     
                               the off-line ranking system generating rating data from the any of the users’ off-                     
                       line surveys or feedback;                                                                                      
                               wherein the rating data correlates higher quality search matches to higher business                    
                       satisfaction ratings;                                                                                          
                               wherein the off-line ranking system indexes the rating data;                                           
                               a ranking repository for storing the rating data indexed by the off-line ranking                       
                       system;                                                                                                        
                               a result sorter for sorting query results generated by the search engine, based on                     
                       the rating data from the ranking repository, and for generating ranked matches;                                
                               a profile manager for creating a user profile history from a user’s address;                           
                               wherein the user profile history enables the user to update a rating that was                          
                       previously provided by the user, and disables the user from revising ratings provided by                       
                       other users; and                                                                                               
                               wherein updated cumulative business satisfaction ratings from the users’ off-line                      
                       surveys or feedback automatically cause the off-line ranking system to re-index the rating                     
                       data, and further cause the result sorter to generate ranked matches based on the re-                          
                       indexed rating data.                                                                                           





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