Ex Parte Stinson et al - Page 6



                Appeal No. 2006-1429                                                                              
                Application No. 10/437,995                                                                        
                              as Eddie Bauer to teach or suggest layering according to supply chain (e.g.         
                              manufacturers, distributors, retailers etc.), as recited in claim 2.                
                In response, on page 13 of the answer, the examiner states:                                       
                              [A]ppellant is  not claiming the limitation of catalog services for more            
                              than one business entities.  Eddie Bauer teaches or suggests layering               
                              responses to data requests (page 40, 43, Eddie Bauer teaches to support             
                              naming conventions associate with colors) according to supply chain layer           
                              (catalog category).                                                                 
                       We disagree with the examiner’s reasoning.  While we concur with the examiner              
                that Eddie Bauer teaches layering, in that as a user clicks on an item, an additional layer       
                is presented. This is not what is claimed.  Claim 2 includes the limitation “wherein the          
                response to the data requested is layered based upon supply chain layer.”  As is apparent         
                from appellants’ specification, the supply chain refers to the chain of entities involved in      
                supplying the goods, e.g. manufacturers, distributors and retailers.  See for example             
                discussion of the background of the art on page 1 of appellants’ specification and the            
                discussion on pages 7 and 8 of appellants’ specification.  We do not find any teaching in         
                Eddie Bauer which discusses the supply chain for the product, rather Eddie Bauer                  
                appears to be concerned with only the retailer.  As we do not find that Eddie Bauer               
                discusses the supply chain, we do not find that it teaches or suggest that the response to a      
                data request is layered based upon the supply chain layer.  Accordingly, we will not              
                sustain the examiner’s rejection of claim 2.                                                      














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