Ex Parte McIntyre et al - Page 4



          Appeal No. 2006-1498                                                                        
          Application No. 09/973,031                                                                  

          is pulled out of the pocket by use of a finger tab (12) (lines                              
          56-59).                                                                                     
               The examiner argues that "[i]t would have been obvious to                              
          one having ordinary skill in the art at the time the invention                              
          was made to include as many images [on Fountain's card] as                                  
          desired, since it has been held that mere duplication of the                                
          essential working parts of a device involves only routine skill                             
          in the art" (answer, page 5).  The examiner is relying on a per                             
          se rule of obviousness.  As stated by the Federal Circuit in In                             
          re Ochiai, 71 F.3d 1565, 1572, 37 USPQ2d 1127, 1133 (Fed. Cir.                              
          1995), "reliance on per se rules of obviousness is legally                                  
          incorrect and must cease."  For a prima facie case of obviousness                           
          to be established, the teachings from the prior art itself must                             
          appear to have suggested the claimed subject matter to one of                               
          ordinary skill in the art.  See In re Rinehart, 531 F.2d 1048,                              
          1051, 189 USPQ 143, 147 (CCPA 1976).  The examiner has not                                  
          explained how Fountain itself would have fairly suggested a                                 
          plurality of images to one of ordinary skill in the art.                                    
               The examiner argues that "biographical" relates to an                                  
          account of the life of something, and that because "life of                                 
          something" can pertain to either a single person or a group,                                
          Fountain would have fairly suggested, to one of ordinary skill                              
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