Consent to commercial purpose use of personality's right of
publicity; duration of right
Sec. 8. (a) A person may not use an aspect of a personality's right
of publicity for a commercial purpose during the personality's
lifetime or for one hundred (100) years after the date of the
personality's death without having obtained previous written consent
from a person specified in section 17 of this chapter.
(b) A written consent solicited or negotiated by an athlete agent
(as defined in IC 25-5.2-1-2) from a student athlete (as defined in
IC 25-5.2-1-2) is void if the athlete agent obtained the consent as the
result of an agency contract that:
(1) was void under IC 25-5.2-2-2 or under the law of the state
where the agency contract was entered into;
(2) was voided by the student athlete under IC 25-5.2-2-8 or a
similar law in the state where the agency contract was entered
into; or
(3) was entered into without the notice required under
IC 35-46-4-4 or a similar law in the state where the agency
contract was entered into.
(c) A written consent for an endorsement contract (as defined in
IC 35-46-4-1.5) is void if notice is not given as required by
IC 35-46-4-4 or a similar law in the state where the endorsement
contract is entered into.
As added by P.L.2-2002, SEC.21.
Last modified: May 24, 2006