- 5 - orders. Visa and MasterCard would not allow Red Caboose to accept their credit cards during the years in issue. While planning the activities to be pursued through Red Caboose, Mr. Lencke looked through model railroad magazines to find model railroad shows which would be convenient and feasible for them to attend. He investigated the cost to rent tables at the shows for petitioners to display and sell their merchandise, and he made arrangements for them to become vendors at the shows. Furthermore, petitioners advertised Red Caboose in model railroad and toy magazines, and, in 1991, they published a two-page flyer describing Red Caboose and listing its merchandise. The flyer was distributed at model railroad shows. They also created Red Caboose business cards during 1990, and used the elaborate model railroad display in their basement as a way to entice visitors' interests in collecting model railroads.4 However, they did not formulate a written business plan for Red Caboose. During the years in issue, petitioners did not maintain a separate telephone line at their home for Red Caboose. Their home telephone number was not listed in the local telephone directory and, although it was listed on the business cards they distributed, it was not provided in either their advertisements 4 Mr. Lencke treated visitors to his house to tours of the model railroad collection in his basement. Although he did not charge a fee for the tours, he encouraged "donations" by placing a "donations bucket" near his collection. Some visitors donated as much as $20.Page: Previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 Next
Last modified: May 25, 2011