Ex parte CARRAWAY - Page 9




          Appeal No. 2001-0595                                                        
          Application No. 09/079,293                                                  


          In the present case, the mere arrangement and content of                    
          the printed matter on the placard does not appear to provide                
          any new and unobvious functional relationship between the                   
          printed matter and the placard.  The only functional                        
          relationship that we see between the above-noted printed                    
          matter and the placard of appellant's claimed apparatus is                  
          that the placard acts to support or carry the printed matter.               
          This is of course the same relationship that exists between                 
          the printed matter and the placard in Callahan as modified by               
          Stevens.  The fact that the content or substance of the                     
          printed matter placed upon the placard in Callahan as modified              
          may be different than that placed on appellant's placard does               
          not alter the fact that the substrate merely supports the                   
          printed matter thereon.  Since we discern no new and unobvious              
          functional relationship between the printed matter claimed by               
          appellant and the placard, we are led to the conclusion that                
          such printed matter is not entitled to patentable weight when               
          considered in light of the teachings of the applied prior art.              
          Mere support by the substrate for the printed matter is simply              
          not the kind of functional relationship necessary for                       
          patentability.  See In re Gulack, supra.                                    
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