Appeal No. 1999-2784 Application No. 08/608,440 references which would suggest this limitation as the references are not looking for these emotional states. The instant claims are directed to eliciting and determining certain emotional responses and are concerned with how these responses are to be used. The examiner has pointed to nothing in the references as to how certain responses determined by brain activity therein are to be used. Claim 19 also requires the determination of an emotional response of a subject to stimuli in the form of a presentation having at least a time-varying visual content and positioning the subject to observe the presentation. Rather than having the subject quiet or in a sleeping mode, the instant invention requires the subject to actually view some predefined material, such as a television commercial. The examiner has not pointed out what, in the applied references, is being relied on for the teaching of a subject observing this presentation of time-varying visual content. Additionally, claim 19 includes the limitation of recording change rates in intensity components periodically during the presentation and using the intensity change rate data to construct a graph for establishing a composite emotional state of the subject to the -7-Page: Previous 1 2 3 4 5 6 7 8 9 NextLast modified: November 3, 2007