Appeal No. 2002-2174
Application No. 09/263,166 Page 2
BACKGROUND
Appellants' invention relates to a method and system for
delivering and redeeming dynamically and adaptively characterized
promotional incentives on a computer network. An understanding
of the invention can be derived from a reading of exemplary claim
1, which is reproduced as follows:
1. A method for distributing incentives residing on an
incentive information computer over a network, the incentive
information computer connected to the network and coupled to an
incentive database containing the incentives, each incentive
having a set of parameters of the incentive, the set of
parameters including a value, the value based on meeting a set of
one or more match criteria, the method comprising the steps of:
for a particular incentive,
publishing a selecting mechanism for the particular
incentive, the publishing at one or more locations of the
network.
The prior art reference of record relied upon by the
examiner in rejecting the appealed claims is:
Johnson et al. (Johnson) 5,606,602 Feb. 25, 1997
Claims 1, 2, 4-14, 16-25, 27, 28, 30-32, 34-41, 52, 53, 55,
56, 58-60, 63-69, 71, 73, 75-78, 81-83, 93-95 and 97 stand
rejected under 35 U.S.C. § 102(b) as being anticipated by
Johnson.
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