Ex Parte Zimmerman et al - Page 2




              Appeal No. 2004-0326                                                                  Page 2                
              Application No. 09/651,019                                                                                  


                                                    BACKGROUND                                                            
                     The appellants' invention relates generally to improvements to electronic price                      
              label (EPL) systems, and more specifically to systems and methods for handling                              
              alternate information by EPLs (specification, p. 1).  A copy of the dependent claims                        
              under appeal is set forth in the appendix to the appellants' brief.  Claims 1 and 9, the                    
              independent claims on appeal, read as follows:                                                              
                     1.     A computerized method for displaying alternate information on an                              
                     electronic price label comprising the steps of:                                                      
                            (a) reading, from a first data file, a record for a merchandise item                          
                     associated with an electronic price label, the record comprising a first field for the               
                     item's regular price and a second field for alternate data;                                          
                            (b) determining whether the electronic price label is to display the item's                   
                     unit price or an alternate message based on the alternate data for the item;                         
                            (c) if the item's unit price is to be displayed, transmitting a message to the                
                     electronic price label, containing the unit price and a command to display the unit                  
                     price;                                                                                               
                            (d) if the item's unit price is not to be displayed, determining if the alternate             
                     data comprises the alternate message or the alternate data comprises one or                          
                     more instructions directing the creation of the alternate message;                                   
                            (e) if the alternate data comprises the alternate message, transmitting to                    
                     the electronic price label the alternate message and a command to display the                        
                     alternate message; and                                                                               
                            (f) if the alternate data comprises one or more instructions directing the                    
                     creation of the alternate message, creating the alternate message utilizing the                      
                     one or more instructions and transmitting to the electronic price label the                          
                     alternate message and the command to display the alternate message.                                  
                     9.     A computerized system for handling alternate information on electronic                        
                     price labels comprising:                                                                             
                            a first data file comprising a record for a merchandise item associated with                  
                     an electronic price label, the record comprising a first field for the item's regular                
                     price and a second field for alternate data;                                                         
                            means for reading the record from the first data file;                                        








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