Ex Parte TEDESCO et al - Page 2




          Appeal No. 2004-0403                                                        
          Application 09/100,684                                                      

                                     BACKGROUND                                       
               The invention relates to a customer acquisition system,                
          which allows an entity to acquire new customers by making offers            
          to customers through billing statements of other entities.                  
               Claim 1 is reproduced below.                                           
               1.  A computerized customer acquisition method comprising              
               the steps of:                                                          
                    selecting a customer account record from an electronic            
               customer account database of a first entity, said customer             
               account record including a customer identifier;                        
                    determining if an individual indicated by said customer           
               identifier is a customer of a second entity;                           
                    sending a billing statement from the first entity to              
               said individual;                                                       
                    providing with the billing statement an offer to said             
               individual to pay at least a portion of an amount due on               
               said billing statement if said individual becomes a customer           
               of said second entity;                                                 
                    receiving acceptance of said offer from said                      
               individual; and                                                        
                    acquiring the individual as a customer by transferring            
               said at least a portion of said amount to the first entity             
               by the second entity.                                                  

               The examiner relies on the following references:                       
               Jermyn                     6,026,370      February 15, 2000            
          (filed August 28, 1997)                                                     
               Crosskey et al. (Crosskey) 6,035,281          March 7, 2000            
          (filed June 16, 1997)                                                       
               Linnen, Herb and McGann, Jim, AT&T comments on new FCC rules           
               to curb "slamming", AT&T News Release (June 14, 1995)                  
               (Linnen).                                                              


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