Appeal No. 2005-2439
Application No. 09/754,378
whether the user is registered; 4) receiving a prompt to complete
a user profile; 5) selecting a subset of coupons based on user
profile information and user usage information; 6) downloading
the incentive data management software with a selection of the
subset of incentives by the user; 7) storing information at the
Internet accessible location regarding printed incentives; and
8) storing a cumulative record at the Internet accessible
location [reply brief, pages 10-15].
We respond to these arguments with the understanding that we
have already determined that it would have been obvious to the
artisan to modify the system and method of Von Kohorn to include
using the Internet as the communication channel between the
coupon distributors and the coupon users. After such
modification, the coupons of Von Kohorn would be sent from an
Internet site to each user along with the modules necessary to
control the printing of coupons. Under such circumstances, the
coupon data would have to be stored at the Internet site, and the
user would have to request coupons from the Internet site. Von
Kohorn also discloses that a user can select a product area of
interest and receive coupons for products in the area of interest
[column 98, lines 39-44]. It is also well known in the art of
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