Ex Parte Lawrence - Page 5

              Appeal 2007-0458                                                                       
              Application 10/247,533                                                                 
                                                                                                    
              list that satisfy the search criteria.  The Examiner finds that it would have          
              been obvious to one of ordinary skill in the art at the time of the invention to       
              modify Yagasaki’s system to display all stores within the screen and                   
              highlight stores with products satisfying the search conditions as suggested           
              by Card (Answer 6-8).                                                                  
                    Regarding independent claims 1 and 24, Appellant argues that the                 
              prior art does not teach or suggest any process wherein when one of a list of          
              keywords is selected by the user, one or more displayed items will be                  
              highlighted based on their respective relationships with the selected keyword          
              as claimed (Br. 6-8).  The Examiner responds that Yagasaki and Card                    
              collectively teach this limitation since (1) Yagasaki invokes a search query           
              by selecting a keyword from a drop down list, and (2) Card teaches                     
              highlighting displayed items responsive to a query -- the highlighting being           
              based on the items’ respective relationships with selected search parameters           
              (Answer 21).                                                                           
                    We will sustain the Examiner’s rejection of independent claims 1 and             
              24.  At the outset, we note that the scope and breadth of these claims does            
              not preclude the teachings of Yagasaki alone.  That is, we find that Yagasaki          
              actually anticipates claims 1 and 24.  In this regard, Yagasaki discloses in           
              Fig. 7 a drop down menu 52b, 52ba comprising multiple selectable                       
              “keywords” pertaining to a product category (e.g., “FOOD & DRINK,”                     
              “FASHION,” “HOLIDAY SEASON,” etc.).   When one of these keywords                       
              is selected (e.g., “HOLIDAY SEASON” as shown in Fig. 8), the per-store                 
              hit count screen 53 displays each individual store and the numbers of                  
              products for each store (hit count) that match the selected product category           
              (Yagasaki, Fig. 8; col. 7, ll. 13-28).                                                 

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