Ex Parte DaCunha - Page 2

                Appeal 2007-2637                                                                             
                Application 10/741,269                                                                       
                determined, the differences between the prior art and the claims ascertained,                
                and the ordinary level of skill in the art resolved.  Objective evidence of the              
                circumstances surrounding the origin of the claimed subject matter (so-                      
                called secondary considerations) may also be relevant.  Such secondary                       
                considerations guard against the employment of impermissible hindsight.2                     

                                                 CLAIMS                                                      
                      Claim 13 defines the invention as follows—                                             
                      1. A method for creating scented advertisement inserts from                            
                      rectangular sheets for inclusion as inserts into mail pieces, the                      
                      sheets having left, right, top and bottom edges, the method                            
                      comprising:                                                                            
                            applying a scented adhesion to a left strip along the left                       
                      side of the sheets and to a right strip along the right side of the                    
                      sheets, the left strip and right strip being substantially along an                    
                      entire length of the left side and the right side;                                     
                            making a first fold along the left side of the sheets                            
                      parallel to the left edge, the first fold covering the left strip                      
                      having the scented adhesion, the first fold being substantially                        
                      along the entire length of the left side;                                              
                            making a second fold along the right side of the sheets                          
                      parallel to the right edge, the second fold covering the right                         
                      strip having the scented adhesion, the second fold being                               
                      substantially along the entire length of the right side;                               

                                                                                                            
                Intex Rec. Corp., 466 F.3d 1000, 1012 n.6, 80 USPQ2d 1481, 1488 n.6 (Fed.                    
                Cir. 2006) (appropriate to focus on disputed limitations).                                   
                2 Graham v. John Deere Co., 383 U.S. 1, 17, 36 (1966), cited with approval                   
                in KSR Int'l v. Teleflex Inc., 127 S. Ct. 1727, 82 USPQ2d 1385 (2007). The                   
                record on appeal does not contain objective evidence of secondary                            
                considerations.                                                                              
                3 All claim language is reproduced from the claim appendix to the appeal                     
                brief.                                                                                       
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