Medieval Attractions N.V - Page 72

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               Stonecrow was knowledgeable about the medieval era and                 
          maintained the historical authenticity of the show.  Stonecrow              
          designed and sewed costumes and painted murals.  Stonecrow was              
          the producer of the MTNV show in Florida and was the master of              
          ceremonies when the Florida castle opened in December 1983.                 
               Charles C. Bellows (Bellows) was hired by MTNV as the                  
          marketing manager in 1983.  Bellows heard about the castle’s                
          opening in Florida and contacted MTNV.  He met with Segui and               
          Santandreu, who offered him the position.  Bellows was                      
          experienced in the entertainment market, having previously worked           
          for Holiday Inn Worldwide Sales and then for Ringling Brothers              
          Barnum & Bailey Circus World in Florida.  Bellows hired an                  
          assistant, Andrea Kudlacz (Kudlacz), who had previously worked              
          for Disney World in Florida.  Bellows created a marketing plan              
          and budget, hired staff and marketing consultants, and made                 
          contacts with the Florida tour industry.  He established                    
          procedures for the marketing department.  He and his staff                  
          developed brochures and other printed marketing materials.                  
          Bellows and Kudlacz oversaw the production and purchase of print,           
          radio, and television advertising for MTNV.  Bellows’ wife                  
          designed the letter style used to write the words “Medieval                 
          Times”.  Bellows originally reported to Segui but began reporting           
          to A. Gelabert when A. Gelabert was appointed general manager of            
          the Florida operation.  In some instances, the Spanish investors            
          would review Bellows’ plans, give directions, and make                      




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Last modified: May 25, 2011