Ex Parte MCCOLLOM et al - Page 4




              Appeal No. 2004-0528                                                                  Page 4                
              Application No. 09/204,018                                                                                  


                            receiving on the consumer device an item advertisement from a non-                            
                     merchant provider connected to the network, the item advertisement comprising                        
                     a description of at least one item;                                                                  
                            receiving an input from a consumer to select an item desired for purchase,                    
                     wherein the item desired for purchase is selected from the at least one item                         
                     described in the item advertisement received from the nonmerchant provider;                          
                            identifying one purchase list from the plurality of purchase lists;                           
                            saving the item desired for purchase on the identified purchase list;                         
                            allowing the consumer to identify a third party consumer with whom the                        
                     identified purchase list is to be shared; and                                                        
                            transmitting the identified purchase list from the consumer device to the                     
                     identified third party consumer.                                                                     
                     71. A consumer system connected to a network, the consumer system                                    
                     comprising:                                                                                          
                            means for receiving input from a consumer to create a plurality of                            
                     purchase lists on the consumer system, each purchase list comprising a list of                       
                     items that a consumer desires for purchase;                                                          
                            means for receiving via the network an item advertisement from a non-                         
                     merchant provider, the item advertisement comprising a description of at least                       
                     one item;                                                                                            
                            means for selecting an item desired for purchase, wherein the item                            
                     desired for purchase is selected from the at least one item described in the item                    
                     advertisement received from the non-merchant provider;                                               
                            means for identifying, from the plurality of purchase lists, a purchase list                  
                     on which to save the selected item;                                                                  
                            means for receiving an input from the consumer to identify a third party                      
                     consumer with whom the identified purchase list is to be shared; and                                 
                            means for receiving an initiation input from a consumer to transmit the                       
                     identified purchase list from the consumer system to the identified third party                      
                     consumer.                                                                                            
                     81. A network-connected consumer device comprising:                                                  
                            a plurality of purchase lists, each purchase list comprising a list of items                  
                     that a consumer desires;                                                                             
                            a first consumer mechanism that receives an item advertisement from a                         
                     network-connected non-merchant provider, the item advertisement comprising a                         
                     description of at least one item;                                                                    
                            a second consumer mechanism that receives an input from a consumer to                         
                     select an item desired for purchase, wherein the item desired for purchase is                        







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Last modified: November 3, 2007