Ex Parte Polesuk - Page 12




          Appeal No. 2004-1240                                                        
          Application No. 09/742,691                                                  

             foil dispensers (AAPA) which had jagged edges.                           
             But no one of skill in the Beauty Industry had                           
             ever created a dispenser as claimed in the                               
             present invention.  Polesuk states that it was                           
             not until the product of the present invention                           
             was being sold in commerce that several                                  
             competitors copied the product and began to use                          
             the integrated cutting edge as their major                               
             selling feature.  Second Declaration, paragraph                          
             4.  Polesuk states that the commercial success                           
             of the hair foil package dispenser of the                                
             present invention is not based on any promotion                          
             or advertising or any other business events.                             
             Although Product Club offers for sale the                                
             product claimed in the present invention on                              
             their website, the sales of the product on their                         
             website are less than one half of one percent                            
             (.5%) of the total sales.  The commercial                                
             success of the present invention is based on the                         
             self-dispensing package having the integrated                            
             cutting blade.  Second Declaration, paragraph 5.                         

          The above statements made by Eric Polesuk touch                             
          on several secondary considerations, e.g., commercial                       
          success and failure by others/long-felt need.                               
          With regard to the issue of commercial success,                             
          an appellant should not make broad statements about                         
          commercial success, but rather should provide specific                      
          details.  See, e.g., Ex parte Remark, 15 USPQ2d 1498,                       
          1505 (Bd.Pat.App. & Int. 1990).  For example, proof of                      
          commercial success is not simply a matter of producing                      
          sales figures.  Appellant must provide evidence, such                       
          as market share, growth in market share, and                                
          replacement of earlier sales by others.  Kansas Jack,                       
          Inc. v. Kuhn, 719 F.2d 1144, 1151, 219 USPQ 857, 861                        
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