Appeal No. 2004-1586
Application No. 10/132,863
OTHER ISSUES
We note that many commercial or business entities, such as
PETCO PALS, Verizon, Giant, Blockbuster, CVS/Pharmacy, and GNC,
employ small advertising and/or reward plastics to be used with a
key chain. Some of these advertising and/or reward plastics,
e.g., CVS/Pharmacy and Verizon plastic cards having indicia in
distinct locations, have a plurality of sub-sections and a
punched hole for inserting a key chain therethrough. Other
advertising and/or reward plastics, such as Blockbuster and
CVS/Pharmacy cards having punched holes for key chains, employ
bar codes for the purpose of giving credits to customers by a
business entity for each business transaction or purchase
occurred or for the purpose of giving discounts to customers by a
business entity for a given business transaction or purchase.
These cards are designed to be used with a key chain, thus at
least suggesting the subject matter of claim 1. Moreover, as is
also apparent from Edge and Sports Pub discussed above, their
cards, which are capable of being punched out to reflect each
business transaction, provide the same function as the
conventional key chain cards having bar codes discussed above.
Thus, in the event of further prosecution, the examiner is
advised to obtain the dates on which these cards were available
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