Appeal No. 2004-1868
Application No. 09/731,628
limitations of the base claims and any intervening claims
(answer, page 2). Accordingly, claims 1 through 7, 13 through 19
and 25 through 31 remain before us on appeal.
The disclosed invention relates to a method, system and
computer program product for controlling information gathered by
data collection agencies in an electronic transaction. A user
connects to a web site that controls the gathered information via
a web browser, and sends a persona facet (e.g., name, e-mail
address, payment method or other personal data) of user
selectable information that will be exposed during the electronic
transaction. If the web site recognizes the persona facet, the
user will receive information about the user that is stored in a
database at the web site. If the information is incorrect or
incomplete, the web site database can be updated with additional
information.
Claim 1 is illustrative of the claimed invention, and it
reads as follows:
1. A method for controlling information gathered by
data collection agencies in an electronic transaction
comprising the steps of:
2
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