Ex Parte Cross et al - Page 6

                Appeal 2007-0274                                                                              
                Application 10/011,629                                                                        

                to vary Firefly's brightness, and though an overly bright reticle may obscure                 
                a target, it's understandable some will prefer illumination that adjusts to                   
                ambient light conditions" (id.).                                                              
                      Under these circumstances, we determine that the claimed invention is                   
                satisfactory for some marketplace needs but is unsatisfactory for others.  In                 
                this respect, the Appellants' claimed product is like the prior art products                  
                described in the applied references and in the subject Specification                          
                (Specification 1-2); that is, all these products have drawbacks as well as                    
                advantages relative to one another.                                                           
                      Viewed from this perspective, the claimed invention cannot be                           
                characterized as satisfying a long-felt need not solved by others.  Instead,                  
                Appellants' claimed invention is simply a product with predictable                            
                characteristics which resulted from the universal and common sensical                         
                desire to enhance commercial opportunities by improving a product or                          
                process.  DyStar Textilfarben GmbH & Co. Deutschland KG v. C.H. Patrick                       
                Co., 464 F.3d 1356, 1368, 80 USPQ2d 1641, 1651 (Fed. Cir. 2006).  That a                      
                version of the claimed product has been well received by users indicates a                    
                successful enhancement of commercial opportunities with techniques known                      
                in the prior art rather than the satisfaction of a long-felt need not solved by               
                others.  It follows that Appellants' long-felt need evidence of                               
                nonobviousness possesses limited probative value.                                             
                      The Appellants also proffer evidence of nonobviousness in the form                      
                of commercial success which is presented in the Lalik Declaration (5-8).                      
                This evidence includes sales figures for the number of Bushnell Elite rifle-                  
                scopes sold versus the number of Bushnell Elite riflescopes sold having the                   


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