Ex Parte Francis et al - Page 5


                Appeal No. 2007-0793                                                                          
                Application No. 09/875,487                                                                    
           1    virtual shopping mall.  The environment of the virtual shopping mall may                      
           2    take on many different characteristics based upon user preferences.  See                      
           3    generally paragraphs 0079 through 0082.  Sandus also discusses that the                       
           4    shopping habits of the users may be monitored to gain marketing                               
           5    information.  See paragraphs 0006 and 0151.  Sandus states that the virtual                   
           6    shopping mall may include the functionality of a shopping cart.   See                         
           7    paragraph 0083. Sandus discloses no mechanism where users are presented                       
           8    with a survey, i.e., ballot style rating scales and means to enter comments.                  
           9                                  PRINCIPLES OF LAW                                               
          10          As was recently described in In re Kahn, 441 F.3d 977, 78 USPQ2d                        
          11    1329 (Fed. Cir. 2006):                                                                        
          12          [T]he “motivation-suggestion-teaching” test asks not merely what the                    
          13          references disclose, but whether a person of ordinary skill in the art,                 
          14          possessed with the understandings and knowledge reflected in the                        
          15          prior art, and motivated by the general problem facing the inventor,                    
          16          would have been led to make the combination recited in the claims.                      
          17          From  this  it  may  be  determined whether  the  overall  disclosures,                 
          18          teachings, and suggestions of the prior art, and the level of skill in the              
          19          art –  i.e.,  the  understandings  and  knowledge  of  persons  having                  
          20          ordinary skill in the art at the time of the invention-support the legal                
          21          conclusion of obviousness. (internal citations omitted).                                
          22    Id. at 988, 78 USPQ2d at 1337.  To establish a prima facie case of                            
          23    obviousness, the references being combined do not need to explicitly suggest                  
          24    combining their teachings.  See id. at 987-88, 78 USPQ2d at 1337-38 (“the                     
          25    teaching, motivation, or suggestion may be implicit from the prior art as a                   
          26    whole, rather than expressly stated in the references”).  “’The test for an                   
          27    implicit showing is what the combined teachings, knowledge of one of                          
          28    ordinary skill in the art, and the nature of the problem to be solved as a                    

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