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Table 5
Mailing Fees
Effective Prospect--cents Housefile--cents
Date of No-Risk Term of per letter, per letter,
Contract Provision Contract letter per year letters per mailing Retainer1 List Ownership
6/1/82 Yes 1 yr. 4 cents 8 cents $3,000/mo. Capital List--
forever
2/4/83 Yes 1 yr. 4 cents 8 cents 1,500/mo. Joint--W&H, AICR
2/4/832 No 1 yr. 2 cents 4 cents 1st 250,000
2 cents thereafter 1,500/mo. Sole property
of AICR
1/1/84 No 1 yr. 2 cents 1st 10 mil. 4 cents 1st 250,000
1 cent next 5 mil. 1 cent next 250,000
0.5 cents next 3 mil. Free after 500,000
Free after 18 mil. 1,500/mo. Sole property
of AICR
1/1/85 No 1 yr. 1.8 cents 1st 10 mil. 3 cents 1st 250,000
0.9 cents next 5 mil. 1 cent next 250,000
0.45 cents next 3 mil. Free after 500,000
Free after 18 mil. No Sole property
of AICR
1/1/86 No 1 yr. 1.8 cents 1st 10 mil.
0.9 cent next 5 mil.
0.45 cents next 9 mil. 3 cents 1st 250,000
Add’l. letters--price 1 cent next 250,000
to be arranged Free after 500,000 No Sole property
of AICR
1/1/87 No 2 yrs. 1.8 cents 1st 10 mil. 3 cents 1st 400,000
0.9 cent next 5 mil. 1 cent next 400,000 No Sole property
0.45 cents next 9 mil. of AICR
Add’l. letters--price
to be arranged
1 Payment to be applied to AICR’s debt to W&H, not a separate “package fee”.
2 Contract signed Aug. 10, 1983, retroactive to Feb. 4, 1983.
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