Pizza Industries, Inc., Domino's Pizza - Page 3




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          by Michael Paul (Mr. Paul).                                                 
               Mr. Paul has a certain level of expertise in developing                
          restaurants.  Because of Mr. Paul's expertise, Domino's Pizza               
          Inc. (Domino's) entered into an agreement (the Area Agreement)              
          with Pizza Park on August 1, 1980, giving Pizza Park the                    
          exclusive right to develop (including marketing, advertising, and           
          public relations) Domino's franchises3 within San Diego County,             
          California.  Pizza Park agreed to develop a minimum of 35                   
          restaurants within 10 years or risk losing its territorial                  
          protection.                                                                 
               The Area Agreement provided Pizza Park with compensation for           
          the development of the Domino's restaurants.  During the period             
          of its territorial protection, Pizza Park was entitled to receive           
          50 percent of the royalty fees (the Compensation) that Domino's             
          received from each restaurant, excluding the restaurant with the            
          highest volume of royalty sales.  Domino's was not obligated to             
          pay the Compensation under certain circumstances, including if              
          Pizza Park violated the Area Agreement in any way.  Further, upon           
          termination of the Area Agreement for any reason, Pizza Park                
          would no longer be entitled to the Compensation for sales after             
          the effective termination date of the agreement.                            


               3  We may interchangeably refer to a franchise as a                    
          restaurant or a store.                                                      




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Last modified: May 25, 2011