Appeal No. 2006-2191
Application No. 10/108,147
such that access to the desired content may be available to a
broader user base. According to Appellants, data obtained from
the content source is mapped to a format suitable for navigation
through a navigation matrix .
Representative independent claim 105 is reproduced below:
105. A method for interactive navigation comprising:
displaying one or more advertisements on a display;
receiving a user selection of a displayed advertisement; and
displaying content accessed via the internet, wherein the
displayed content is associated with the selected advertisement,
and
wherein the content accessed via the internet is formatted
for navigation with unique inputs.
The Examiner relies on the following references in rejecting
the claims:
U.S. Patent
Fujita 5,598,523 Jan. 28, 1997
U.S. Patent Application Publication
Ward et al. (Ward) US 2005/0010949 Jan. 13, 2005
(effectively filed Jul. 21, 1998)
Claims 40-45, 54-59 and 105-137 stand rejected under
35 U.S.C. § 103(a) as being unpatentable over Ward and Fujita.
Rather than reiterate the opposing arguments, reference is
made to the brief and answer for the respective positions of
Appellants and the Examiner.
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