Appeal No. 2006-2346 Application No. 09/931,358 such purchaser intends to re-sell such goods to another entity, person, or groups of persons in the course of such customer’s business”; and the term “consumer” means: “any purchaser of goods where such purchaser will be the end user of such goods, or is not otherwise engaged in business or practice of sale of such goods to others.” The examiner further provides table 1, on page 15 of the answer, which equates the parties in Peterson with the parties claimed. Appellant concedes that as table 1 shows, Peterson teaches parties analogous to the parties claimed. Thus, the issue as to whether Peterson teaches the parties as recited in the claims is not before us as both examiner and appellant are in agreement. Appellant argues, on page 10 of the brief, that Peterson does not teach or suggest that product information is customized based on customer information and that the information provided comprises consumer sales projections calculated with respect to the customer. Appellant states, on page 10 of the brief, that while Peterson teaches that vendors (admitted to be analogous to claimed customers) communicate information about inventory “[t]here is no indication that the information about the product itself provided to the vendor is customized on the basis of vendor information (or customer information).” (Emphasis original) Further, appellant asserts, on page 11 of the brief, Peterson provides no indication that the information comprises sales projection information as required by claim 1. Additionally, on page 11 of the brief, appellant argues that the examiner’s rejection has essentially “ignored the limitation of calculation, of consumer sales projection information calculated with respect to the customer.” Regarding the examiner’s obviousness rejection based upon Peterson, appellant argues, on page 12 of the brief, that with the exception of claim 14, the arguments regarding the anticipation rejection also apply to the obviousness rejections. In response, the examiner states, on page 16 of the answer, that table 2 of the appendix, establishes anticipation. In table 2 of the appendix, on pages 19 and 20 of the answer, the examiner finds that Peterson teaches price information customized based on the consumer ID which meets the claim 1 limitation of “wherein said product information provided is customized on the basis of said customer information accessed in step (d).’ 4Page: Previous 1 2 3 4 5 6 7 8 9 10 NextLast modified: November 3, 2007