Eugene J. Phillips and Barbara A. Phillips - Page 19

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          complete and accurate records and books within the meaning of               
          section 1.183-2(b)(1), Income Tax Regs.                                     
               The regulations also provide that "A change of operating               
          methods, adoption of new techniques or abandonment of                       
          unprofitable methods in a manner consistent with an intent to               
          improve profitability may also indicate a profit motive."  Sec.             
          1.183-2(b)(1), Income Tax Regs.  Respondent contends that                   
          petitioners continued their activity in essentially the same                
          manner they had in previous years, despite suffering growing                
          losses year after year.  Respondent argues that petitioners could           
          have increased profitability by selling some or all of the                  
          unproductive animals.  Additionally, respondent argues that                 
          petitioners' lack of effort to reduce costs and to increase                 
          profitability is evidence of the lack of a genuine profit                   
          objective.  Specifically, respondent contends that petitioners              
          lacked a profit motive because they increased the costs of                  
          maintaining their herd during the years 1989 through 1993 by:               
          (1) Failing to sell any horse after 1989, (2) acquiring two                 
          horses at a cost of $1,300, and (3) spending $6,500 in stud fees            
          to produce three half Arabians.  Additionally, respondent                   
          challenges the efficacy of petitioners' advertising efforts at              
          Arabian horse conventions when, by petitioners' own testimony,              
          they were unable to sell horses or to increase breeding activity            








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