Alumni Association of the University of Oregon, Inc. - Page 8

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          by USNB for prior advertisements.  Petitioner did not charge USNB           
          for these advertisements.                                                   
               USNB gave petitioner a copy of each advertisement to review            
          and approve.  It took one or two of petitioner's employees about            
          30 minutes to examine the advertisements.  Petitioner's employees           
          examined the advertisements for typographical errors and content.           
               3.   Design of the Credit Cards                                        
               USNB designed the cards issued under the program.  The                 
          Classic Visa card had a photograph of a University of Oregon                
          building easily recognizable by University of Oregon alumni and             
          the words "UNIVERSITY OF OREGON ALUMNI ASSOCIATION" printed on              
          it.3  The premier card had the same written notation as the                 
          classic card but had no photograph.                                         
          F.   Postagreement Activities by Petitioner                                 
               1.   Petitioner's Solicitations of Alumni                              
               The University of Oregon Printing Department printed and               
          mailed solicitation materials three times from 1987 to 1991.4               
          Two of these mailings preceded the years at issue, and one was              


               3 Petitioner's logo is a roof of a building with the letters           
          "U" and "O" on separate sides and the words "ALUMNI ASSOCIATION"            
          on the bottom half of the roof.  Petitioner's logo is a                     
          registered trademark.                                                       

               4 Petitioner, in its proposed findings of fact, asserts that           
          it sent out promotional materials twice.  Petitioner stipulated             
          that it mailed promotional materials three times from 1987 to               
          June 30, 1991.  Because there is no evidence that the stipulation           
          is wrong, we accept it as correct.                                          




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