Walter L. Gross, Jr., and Barbara H. Gross - Page 12




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                    3.  Lack of Marketability Discount                                 
               Mr. McCoy examined several studies that considered the lack             
          of marketability of closely held and restricted securities.                  
          Mr. McCoy testified that, based on his examination, an average               
          lack of marketability discount for shares that would eventually              
          become freely tradable was "30%+".  Mr. McCoy then concluded that            
          a greater discount was required for the G&J shares because they              
          were illiquid and not marketable.3  Mr. McCoy testified that a               
          discount rate of at least 35 percent was required to compensate              
          an owner for the lack of marketability of those shares.                      
                    4.  Cost of Capital                                                
               Mr. McCoy testified that G&J's cost of equity capital was               
          19 percent.4  He explained that G&J compared in size to very                 


          2(...continued)                                                              
          generally is not subject to the sec. 11 tax.  See sec. 1363(a).              
          Instead, the items of income, loss, deduction, or credit, of the             
          S corporation are passed through to the shareholders of the S                
          corporation and are taken into account directly in computing                 
          their tax liabilities.  See sec. 1366(a).  Additionally, in Ohio,            
          S corporations (such as G&J) are not subject to State income tax.            
          See Ohio Rev. Code Ann. sec. 5733.09(B) (Banks-Baldwin 1995).                
          3    Specifically, Mr. McCoy noted that, in addition to being                
          closely held, the G&J shares were restricted as to                           
          transferability and were subject to a right of first refusal.                
          4    In his oral testimony, Mr. McCoy distinguished between                  
          “nominal” and “real” numbers.  Mr. McCoy testified that the                  
          difference was that the effects of inflation, which he opined to             
          be 4 percent, were eliminated from “nominal” numbers to produce              
          “real” numbers.  Mr. McCoy explained that we must add his opined             
          4-percent inflation rate to his reported cost of equity                      
                                                              (continued...)           




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