Ex Parte Likourezos et al - Page 7

            Appeal 2007-2742                                                                                 
            Application 09/764,618                                                                           

        1          14. A preferred embodiment of the 1-Click service is set forth in U.S. Pat.               
        2              No. 5,960,411, which is incorporated into Bogosian by reference                       
        3              (Bogosian, col. 5, ll. 27-29).                                                        
        4          15. Once a buyer in Bogosian selects an item for purchase or wins an                      
        5              auction for the item, the transaction facility obtains the buyer's credit             
        6              card and shipping information (Bogosian, col. 5, ll. 41-44).                          
        7          16. If Bogosian’s buyer has set up and enabled 1-Click settings, the credit               
        8              card and shipping information are extracted automatically from such                   
        9              settings; otherwise, the buyer is preferably prompted to specify the                  
       10              information (Bogosian, col. 5, ll. 44-47).                                            
       11          17. Bogosian’s transaction facility then charges the buyer's credit card and              
       12              calculates a commission to be retained by the web site operator.  In                  
       13              addition, the transaction facility forwards the transaction information to            
       14              the electronic fund transfer application, which deposits the purchase                 
       15              price amount (minus the commission) into the seller's bank checking                   
       16              account.  Finally, the transaction facility instructs the seller by email to          
       17              ship the product to the buyer (Bogosian, col. 5, ll. 47-55).                          
       18          18. Bogosian’s sellers who advertise and sell products via online auctions                
       19              or online flea markets typically do not have a preexisting relationship               
       20              with those who purchase their products.  As such, a seller generally will             
       21              not ship the purchased product until he or she has received payment in                
       22              full.  Once the host web site has stored the bank routing number and                  
       23              bank account number for a particular seller in the user bank account                  
       24              database, that user immediately receives payment for any goods sold via               
       25              the host web site, without any need for the buyer and seller to contact               

                                                      7                                                      


Page:  Previous  1  2  3  4  5  6  7  8  9  10  11  12  13  14  15  Next

Last modified: September 9, 2013