Phillip M. Welch and Dorothy Ellen Welch - Page 19

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             or arguable relationship with business reality such that                  
             reasonable persons, genuinely concerned with their economic               
             futures, might bargain for it.  See Schulz v. Commissioner,               
             supra at 55; O'Dell & Co. v. Commissioner, 61 T.C. 461, 468               
             (1974); Rich Hill Ins. Agency, Inc. v. Commissioner, 58                   
             T.C. 610, 619 (1972); McKinney v. Commissioner, T.C. Memo.                
             1978-448.                                                                 

             Client List                                                               
                  Petitioners' alternative argument is that the entire                 
             amount paid to the seller, $161,225, must be allocated to                 
             the client list acquired under the agreement.  They                       
             further argue that the client list had a useful life in                   
             petitioner's business of 4 or 5 years.  Petitioners                       
             submitted the expert report and testimony of Dr. James                    
             Alexander in support of their argument that the useful                    
             life of the client list was 4 or 5 years.  We note that                   
             Dr. Alexander was not asked to place a value on the client                
             list.  Rather, petitioners argue that no part of the amount               
             paid can be allocated to goodwill or the going concern                    
             value of the business with the result that the value of                   
             the client list must equal the amount paid by petitioner.                 
                  Dr. Alexander based his opinion that the useful life                 
             of the client list was 4 to 5 years on the cumulative                     
             effect of four actuarial factors that could be expected to                





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